Timo Stigu Mertala is a celebrated, award-winning adman, and sworn to singlehood. He is a well known figure in the Helsinki nightlife.

Anni, a daughter of a wealthy family and used to secure life, falls in love with Veikko, a war invalid of the Continuation War. Anni leaves her past behind her and starts leading the life of a pioneer, in the wild forests of northern Karelia, in a settlement farm. After a rosy start, the fate crushes Anni’s dreams and her love for Veikko is put to a test.