Welcome to Sydney's Bondi Beach. Here tourists, backpackers, and locals flock to a busy tattoo studio, run by flamboyant manager Josh. With a sharp eye for customer service and an even sharper tongue, Josh keeps everyone on their toes. Studio owner John is working the room. As a practical joker he attempts to make his clients feel at home. First client of the day is Anastasia - a Russian born pocket-rocket who is getting a cover-up of an old tattoo that she no longer wants. She keeps the studio entertained with tales of her burlesque dancing, a nipple-licking gay cat, and the number of men Anastasia has slept with. An Indian brother and sister want to commemorate their mother, who recently passed away. For Kartik, it's his second tattoo, but first timer Khyati is extremely nervous. As her session begins it seems that she may pass out from the anxiety and pain. Tattoo newcomer Bianca arrives with Mum. Bianca has just turned 18 and wants to get a birthday tattoo to celebrate. But this ...

It's NRL Grand Final Day in Sydney, and nerves are running high for tattoo artist (and mad Bulldogs supporter) Dennis, who is hoping to finish work in time to watch his team play. Unfortunately, he's at the mercy of manager Josh. Dennis' quirky client, Englishman Stephen is getting a quote tattooed on his forearm - but this is no typical quote. This is his latest addition to his collection of tattoos to make him smile, which include a to-do list, and a 'cup-o-soup' bar code... on his bottom. Second Brit boy Darren arrives to make good on a bet he has recently lost. Piercer Scotty is giving Darren some bling, in the form of a diamanté stud for his bellybutton. At 83, Jan is the studio's oldest client - and most treasured VIP. To celebrate her birthday she's getting a small tattoo to commemorate her daughter who has passed away. It's a tradition that she started on her 80th birthday. Musician Louie has an appointment with Chrash to mark his newly found religion with a tattoo. With his ...

Every end is a new beginning, as this episode deals with life, death, divorce and coping with loss. Romance is alive in the Bondi studio as loved-up couple Patrick and Natali arrive, keen to display their affection, permanently. But with Patrick's recent divorce, are things moving too fast with his young Columbian girlfriend? A skeptical Josh suspects so, and as things take a turn for the worst, they may not even make it through the sitting! Shaun warns that tattoos can last longer than relationships and it seems this might be true for Patrick and Natali. One favorite client of the studio, motorbike enthusiast Heidi has a brave story of survival. From the accident that made her a paraplegic, to where she is today - Heidi is choosing to tell her story on her skin. Bondi local Jed got his first tattoo at age of 13, and is no stranger to the needle. Neither is Brendan. Despite disapproval from prospective employers, Brendan is covered in tattoos, and loves them. But while he may be ...

It's a hot day in Bondi, which makes for a busy studio and Josh is struggling to maintain his exceptionally high standards. Owners John and Wendy are interviewing a potential new tattoo artist and put him through the ringer. Three Navy brothers are on a sentimental mission to commemorate their dead father - a decorated Naval Officer. It seems all fun and games on the surface as the boys joke around with artist Shaun, until one brother reveals a deeper heartache. 46-year-old single mother Marcia has come to the studio for a badge of honour - a tattoo to symbolise courage and strength. After a recent battle with breast cancer, she is hoping her tattoo can bring back her sensuality. She and artist Carl bond as he reveals his own cancer heartbreak. As the sun goes down in Bondi, Josh hands over the night-shift to assistant manager Scotty. Mothers Karen and Leanne come in with their kids to get their first ever tattoos. They're celebrating their football team's Grand Final victory - yet ...

It's the aftermath of the NRL Grand Final in Sydney, and the Rabbitoh's fans just keep coming. Josh is not impressed, but what about Dennis, who's team lost? Having to tattoo the winners carries an extra sting. But clean skinned George couldn't be more exited to get his very first tattoo. Loud and proud, George winds up getting carried away - literally. Spiritual Aaron is getting one of the studio's more unique tattoos. Wendy and Aaron bond instantly, much to Josh's disdain - as Aaron challenges his title of being 'the only gay in the village.' Josh is even less impressed when Wendy tries to set them up! Between the football hooligans and marriage advice from John, Aaron's trip to the Bondi studio is an awakening. The studio's newest artist Dan is giving client Mat a tattoo to help him deal with his crippling spinal disease. While some artists shy away from their client's issues, for studio sweetheart Dan helping people is the most rewarding part of the job. Dan reveals his own tattoo...

This episode is all about extremes and contrasts. A convicted criminal next to young parents with a tiny baby and a pin-up model being tattooed alongside a pole dancer who refuses to let judgment spoil her ink. Add to that Petie who is mourning the death of her youngest sister, who took her own life after losing her battle with depression. Josh turns into a tough 'mother' when he demands an attitude adjustment from his staff at a team meeting. Will is doing cover-ups for a young couple, Stephen and Danielle. He quickly discovers that Stephen is a reformed bad boy who has spent time in prison. Now he's trying to 'go straight' for his beautiful girlfriend. Danielle is having a massive back tattoo and is about to start a gruelling seven-hour session. In the end she is asking the same question of her relationship and her tattoo... is it worth the pain? Two-week-old Koby is with his 19-year-old Mum Cassi and 21-year-old Dad Luke to witness a significant event. His proud father is having ...

This episode explores whether women have a higher pain threshold than men. Muscle bound Anwar runs up the white flag during his tattoo, much to the amusement of his mates. While country girl Cas remains stoic through her five-hour session. For Cas the pain of getting tattoos is nothing compared to the joy and self-confidence they bring. Since getting her first artwork, she's lost nearly 50 kilograms and is entering Miss Ink competitions, helped along by her big-hearted artist Will. A familiar face appears when Louie returns to the studio, this time accompanied by his girlfriend Kate. Louie sports wild hair and is covered in highly visible ink, while Kate appears to be much more conservative. Spontaneous Louie gets tattoos for 'fun', but Kate only chooses ink that is well thought through. Today she's having her Nan's portrait tattooed on her thigh. Portrait tattoos are a risky business. Can Moses pull it off or will it be a disaster? Manager Josh is having a grumpy day. It's made worse...